16 June 2010
ISKRA has cooked up a new colorful identity
To feature the brand name of Internet service company called “Layer.com” ISKRA came up with the trendy design concept of the colored transparent overlays that resemble a CMYK or RGB and shifted letters. But mainly this layering delivers integrity of the web company services. Shifting creates the impression of constant working and motion. Bright colors indicate fresh solutions Layer.com provides its customers with. The identity has been applied across corporate stationery, mail, and promotional literature.